Edumarketing

A new age is upon us.
The days of hard selling with Fire Sales and cutesy commercials are over.

The pervasiveness of at-home broadband connections has changed the way people make purchasing decisions. Marketers now have to educate potential customers in the differences between their products and the competition (think Original Mattress Factory, or BMW driving school).

Leveraging our experience with the science of adult learning, we increase revenues and improve brand perception by educating target markets and salesforces in the benefits and value of organizational offerings.

With adult learning theory and multimedia, we concentrate on the intellectual side, rather than merely attempting to invoke an emotional response (think fragrance ads). As a side effect, our fun and intuitive learning experiences leave customers with a warm and fuzzy feeling about your company.

That's how we create customers for life!

 

edumarketing